Global

Consumer and Customer Chemistry

The vegetable seeds Crop Teams of BASF provide in-depth knowledge of the entire vegetable supply chain, giving our customers access to expertise not easily found anywhere else. Our close, strategic relationships extend beyond growers, to the distribution (retail and food service) and the produce chain (packers, processors, importer/ exporters, distributors).

Supporting a good match between the characteristics of the producers and the needs of the various markets, we help our relations to generate value. By leveraging our knowledge and connections on our customers' behalf we help them grow exceptional vegetables, as well as their business.

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Ian Smetona
Consumer & Customer Manager
USA
David Corre
Consumer & Customer Manager
France
Nasir Ahmed
Consumer & Customer Manager
United Kingdom
Suleyman Sertli
Consumer & Customer Manager Turkiye
Henri Van Hassel
Consumer & Customer Manager
Netherlands, Germany, Belgium
Hans Driessen
Consumer & Customer Manager
Netherlands, Germany, Belgium
Claudia Iannarella
Consumer & Customer Manager
Italy
Crisanto Ampuero Brasero
Consumer & Customer Manager
Spain
Javier Ramiro De Penaranda
Consumer & Customer Manager
Spain
Sam Clayfield
Consumer and Customer Manager Australia